ARTPRENEUR Chat: Marketing Outside the Box with Jessica Ruano

February's ARTPRENEUR CHAT is with Jessica Ruano at Wilf & Ada's. Join us for a drink, bar snacks and a chat!Marketing at its most effective is creative. From spelling out the word 'Lesbian' with rope on the cobblestone streets of Edinburgh to hosting a Jimmy Kimmel-inspired Mean Tweets staged reading, there are plenty of interesting and creative ways of 'getting the word out' that go beyond e-mailing press releases and handing out flyers. Whether you're an artist, director, producer, or publicist, come explore various tricks and techniques to make marketing part of your artistic concept, both serving as a response to and as an inspiration for the work. Jessica Ruano is an Ottawa-based director, producer, and writer, with twelve years' experience in marketing and publicity. Her current project is a verbatim dance-theatre performance titled The Ghomeshi Effect that tackles sexual violence in Canada, particularly how it is handled in the justice system.


ARTPRENEUR Chat: Marketing Outside the Box with Jessica Ruano

February 27, 2017


Arlington Five (just behind Wilf & Ada’s)

5 Arlington Street
Ottawa, Ontario, Canada

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